Sales Proposals

The document that explains everything

copywriting service

What is it?

It’s a document detailing everything your potential client needs to know about your product or service. It’s designed to give them everything they need to know, and make it easy to accept your offer.

It’s essentially the written version of everything you explained in the sales pitch and presentation.

Who do I deliver it to?

You send it to the head decision-maker who has either sent a request for proposal (RFP) or who you met at the sales presentation.

Does my business need this?

You need this if:

  • A potential client has sent out a request for proposal (RFP) and you’d like to offer your services.
  • You’ve had a sales presentation meeting but they want to consider the offer before they accept.
  • You need to stand out from the competition who are also submitting sales proposals.

Here's what's included

A consultation meeting

We’ll sit down together for up to two hours to fill in a brief, sign the contract and set up any software that we may use together e.g. Zoho Workdrive. 

This is my chance to learn as much as I can from you about your business, your previous successes with clients, details of the business you’re prospecting to, your USP and more.

Research

After our conversation, I’ll be doing my own desk research on your business and on the business you’re prospecting to. This may involve visiting their premises, calling relevant people, and interviewing your previous customers.

Creating the Proposal

I’ll craft a sales proposal that presents you as the ultimate solution for your prospect’s needs. It’ll be founded on a thorough understanding of their business and exactly what you offer that helps them. The key sections will be some background detail about your business,  your solution, your goals, the estimated timeframes, transparency on the cost, and terms and conditions. 

I may add more details such as company goals and case studies if relevant. 

Finally, there will be a clear call to action so they know exactly what to do next.

Editing

At this stage, I send you a completed proposal — as finished as possible. However, you can send me as many edits as you need. 

You have two rounds of revisions to send me. We may need to meet again or have a video call to discuss the proposal live.

Complete!

You’ll send your proposal to your prospect and I’ll check in with you to see what the result is.

Estimated cost: £320

The exact cost will depend on the amount of research I will need to do for your business or your prospect. For example, if your business is fairly large with many employees, many branches and a long history then it will take more research than a small sole trader business will.

Please rest assured, there are no hidden costs!

Next steps

I'd like a sales proposal, please

I’d love to help you! Head over to the contact page to fill in the form, send an email or call me.

I'd like to have a chat about it first

Absolutely. You can email me, call me or fill in the form on my contact page. Ask away!

This isn't for me at all

No problem! Have a look at the rest of my services to see which one would suit your needs best.

Ready to be shown off?