The Sales Pitch
The taste test of your organisation
What is it?
It’s a short, one-minute speech to explain who you are and what you offer to the business you’re reaching out to.
It packs a punch — in such little time you need to say what you do, how successful you’ve been for other customers, what you’re offering them, how they can find out more and ask them for a meeting.
Who do I deliver it to?
You say it (ideally face-to-face) to the person in the business who is relevant to what you are selling, but if in doubt, this is usually the general manager or CEO.
Does my business need this?
You need this if:
- You’re looking to bring a new client onboard, and they need more convincing than just an email. You’re essentially requesting to have a meeting with them (in a fancy way), which will be the perfect time to give them a sales presentation, and eventually a sales proposal.
- There’s a lot of competition for this customer, and you want to show that you’re willing to go further than the rest.
- You’re looking to sign them up into a contract of any length, and not just to offer them to buy your product on their way to work.
Here's what's included
A consultation meeting
We’ll sit down together for up to two hours to fill in a brief, sign the contract and set up any software that we may use together e.g. Zoho Workdrive.
This is my chance to learn as much as I can from you about your business, your previous successes with clients, details of the business you’re prospecting to, your USP and more.
Research
After our conversation, I’ll be doing my own desk research on your business and on the business you’re prospecting to. This may involve visiting their premises, calling relevant people, and interviewing your previous customers.
Creating the Pitch
I’ll craft a sales pitch designed to be given in sixty seconds. It’ll have a hook to pique their interest, a line to show you understand their problem, your ideal solution and a word about your previous success.
Finally, there will be a clear call to action so they know exactly what to do next.
Editing
At this stage, I send you a completed pitch — as finished as possible. However, you can send me as many edits as you need.
You have two rounds of revisions to send me. We may need to meet again or have a video call to discuss the pitch live.
Complete!
You’ll present your pitch to the manager or executive in charge of the relevant department and I’ll check in with you to see what the result is.
Estimated cost: £80
The exact cost will depend on the amount of research I will need to do for your business or your prospect. For example, if your business is fairly large with many employees, many branches and a long history then it will take more research than a small sole trader business will.
Please rest assured, there are no hidden costs!
Next steps
I'd like a sales pitch, please
I’d love to help you! Head over to the contact page to fill in the form, send an email or call me.
I'd like to have a chat about it first
Absolutely. You can email me, call me or fill in the form on my contact page. Ask away!
This isn't for me at all
No problem! Have a look at the rest of my services to see which one would suit your needs best.